品牌服装战略——个性化服装的系列化整合

Yan Xianchun
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引用次数: 0

摘要

通过对服装品牌策略、个性化服装和消费者不同购买习惯的研究,提出了现代时尚潮流是个性化服装的系列化整合的观点,并提出了进行系列化整合设计的技巧和关键。
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The Strategy for brand clothing — Seriated integration of individuation clothing
Based on the research about clothing brand strategy, individuation clothing and the customers' different purchase habits, we come up with not only the point of view that modern fashion trend is seriated integration of individuation clothing, but also the techniques and keys to carrying through the seriated integration design.
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