虚拟环境中使用腹语效应的接近对人际关系质量的影响

A. Yamazaki, N. Wakatsuki, K. Mizutani, Yukihiko Okada, K. Zempo
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摘要

本文讨论了沉浸在虚拟环境(VE)中的用户与销售人员化身之间更有效的交互。利用视觉信息优于听觉信息的优势,我们实现了一种人际关系情境,其中只有声音图像使用虚拟销售人员化身入侵用户的个人空间(PS)。我们调查了16名参与者对虚拟形象的印象。实验结果表明,当声音图像入侵PS时,用户到声音图像的距离与服务质量融洽度的相关系数为-0.24 (p<0.05)。这表明,在腹语效果的范围内,虚拟角色的声音图像侵入PS并接近用户会导致关系的改善。本文提出的视觉形象和声音形象位置分化的技术应用,有望提高近年来不断增加的虚拟商店等虚拟企业人际服务体验的价值协同创造。
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Impact on the Quality of Interpersonal Relationships by Proximity using the Ventriloquism Effect in a Virtual Environment
This paper discusses more effective interaction between a user immersed in a virtual environment (VE) and a salesperson avatar. Utilizing the superiority of visual information over auditory information, we implemented an interpersonal situation in which only a sound image invaded the user’s personal space (PS) using a virtual salesperson avatar. We investigated the impressions that 16 participants had of the avatar. The experimental results showed that when the sound image invaded the PS, the correlation coefficient between the distance from the user to the sound image normalized by the interpersonal distance of each participant and the rapport for service quality was -0.24 (p<0.05). This indicates that in the range of the ventriloquism effect, the avatar’s sound image intruding into the PS and approaching the user leads to an improvement in rapport. The application of the technique proposed in this paper, in which the position of the visual image and the sound image diverge, is expected to improve the value cocreation of the interpersonal service experience in VEs such as virtual stores, which have been increasing in recent years.
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