多模态虚拟客服代理的用户行为分析

Ian Beaver, Cynthia Freeman
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引用次数: 1

摘要

我们调查了在多式联运客户服务环境中,当智能虚拟助理(IVA)理解没有明显错误时,用户重述的发生。我们定义了几种响应媒介组合,并使用各种统计度量来确定媒介和语言复杂性的组合如何影响用户接受其查询结果的明显意愿。通过对3的分析;在一家航空公司的网站和移动应用程序上进行了000次现场客户服务IVA,我们发现,随着更多的媒体参与到回应中,用户的重述也会增加。为了提高用户的理解能力,我们还确定了每个响应类应该最小化哪些语言复杂性措施。
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Analysis of user behavior with multimodal virtual customer service agents
We investigate the occurrence of user restatement when there is no apparent error in Intelligent Virtual Assistant (IVA) understanding in a multimodal customer service environment. We define several classes of response medium combinations and use various statistical measures to determine how the combination of medium and linguistic complexity impacts the user's apparent willingness to accept their query result. Through analysis on 3; 000 sessions with a live customer service IVA deployed on an airline company website and mobile application, we discover that as more media are involved in a response, user restatements increase. We also determine which linguistic complexity measures should be minimized for every response class in order to improve user comprehension.
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