Problems and Countermeasures of Educational Administration in Colleges

: Educational administration is an important part of university management, and it has the characteristics of periodicity, complexity, timeliness and professionalism. With the continuous development of higher education, university educational administration is also facing challenges. Current problems with university educational administration include lack of awareness and weak team strength, backward management concept and obsolete management system, fuzzy job responsibilities and lack of incentive mechanism, inadequate information construction and imperfect educational administration management system. In order to ensure the normal operation of teaching activities, the quality of educational administration in colleges and universities should also be further improved. In light of these problems, corresponding improvement measures has been put forward, including strengthening the construction of educational administration staff, updating management concept and improving teaching management quality, standardizing system management and adopting diversified incentive mechanism, improving the application of information technology and optimizing the workflow. It is hoped that by adopting these measures the overall quality and efficiency of educational administration will be greatly improved.