评估游艇服务质量的内部关键成功因素:以埃及为例

M. Moussa, Mohammed N. Elziny, A. M. Hussein
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引用次数: 0

摘要

关键成功因素(csf)是直接或间接有助于项目成功的输入。csf包含各种组件、特征、需求或特征,如果得到适当的维护,它们会对项目的性能产生重大影响。主要是内部和外部csf很容易识别。这些因素中的每一个都需要大量的投资,无论是内部的还是外部的。寻找对服务质量有影响的重要内部成功变量,以更好地利用投资是本研究的目的。整体而言,本研究旨在探讨邮轮成功的关键内部因素及其对提供优质服务的影响。内部csf包括六个变量。即高级管理经验、人力资源管理(HRM)、以客户为中心的服务文化、管理信息系统(MIS)和社会责任。每个变量都使用了一个量表。采用结构方程模型(SEM)对264份反馈表格进行分析,运用AMOS 4对服务质量内部关键成功因素的测量模型进行检验。关键词:内部CSF, CSF要素,服务质量,巡航
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Assessing the Internal Critical Success Factors of Service Quality in Boatels: A Case Study of Egypt
Critical success factors (CSFs) are inputs that, directly or indirectly, can contribute to a project's success. CSFs contain a variety of components, traits, requirements, or characteristics that, if properly upheld, can have a significant impact on the project's performance. Primarily internal and exterior CSFs can be easily recognized. Each of these factors cost a lot of investment whether it is internal or external. Finding essential internal success variables that have an impact on service quality for better use of investment is the aim of this study. Holistically, this study aims to examine the key success internal factors and their impact on providing high-quality service in Cruises. Internal CSFs include six variables. i.e., Senior Management Experiences, Human Resources Management (HRM), Customer focus Service culture, Management Information System (MIS), and Social Responsibility. A scale for each of these variables was used. Two hundred sixty-four returned forms were analyzed using Structural equation modeling (SEM) was used to test the measurement model of service quality internal critical success factors using AMOS 4. Keywords: internal CSFs, CSF elements, service quality (SQ), cruise
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