Crowdfunding z nagrodami

Crowdfunding has revolutionized the way projects get done. Reward-based crowdfunding is currently the most important and popular type of crowdfunding. It allows not only to raise capital, but also to engage the community to co-create products. The aim of this chapter is to present the way in which the most important national and international crowdfunding platforms operate. Both the most important elements of a campaign and the factors determining the likelihood of success are presented. Finally, the trends occurring on the market and directions of further development of this form of financing are presented.