{"title":"基于Apache Flink和AB测试的广告绩效测评系统研究","authors":"Yuelan Liu, Yuefan Liu","doi":"10.1145/3449388.3449402","DOIUrl":null,"url":null,"abstract":"Nowadays due to the rapid growth of the internet, more and more websites or online applications are created to help people live a more convenient life. The main revenue source for these websites and online applications are through advertisements revenue. It has been a really hot topic recently regarding how to increase advertisements revenue through a better Ads designs that are more attractive to users. This paper researched on a real time Ads performance measure system based on apache flink that can effectively measure Ads performance 15 minutes after the Ads started. We also implemented this system in the paper as well.","PeriodicalId":326682,"journal":{"name":"2021 6th International Conference on Multimedia and Image Processing","volume":"108 1","pages":"0"},"PeriodicalIF":0.0000,"publicationDate":"2021-01-08","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Research of Advertisement performance measure system based on Apache Flink and AB testing\",\"authors\":\"Yuelan Liu, Yuefan Liu\",\"doi\":\"10.1145/3449388.3449402\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Nowadays due to the rapid growth of the internet, more and more websites or online applications are created to help people live a more convenient life. The main revenue source for these websites and online applications are through advertisements revenue. It has been a really hot topic recently regarding how to increase advertisements revenue through a better Ads designs that are more attractive to users. This paper researched on a real time Ads performance measure system based on apache flink that can effectively measure Ads performance 15 minutes after the Ads started. We also implemented this system in the paper as well.\",\"PeriodicalId\":326682,\"journal\":{\"name\":\"2021 6th International Conference on Multimedia and Image Processing\",\"volume\":\"108 1\",\"pages\":\"0\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2021-01-08\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"2021 6th International Conference on Multimedia and Image Processing\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1145/3449388.3449402\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"2021 6th International Conference on Multimedia and Image Processing","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1145/3449388.3449402","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Research of Advertisement performance measure system based on Apache Flink and AB testing
Nowadays due to the rapid growth of the internet, more and more websites or online applications are created to help people live a more convenient life. The main revenue source for these websites and online applications are through advertisements revenue. It has been a really hot topic recently regarding how to increase advertisements revenue through a better Ads designs that are more attractive to users. This paper researched on a real time Ads performance measure system based on apache flink that can effectively measure Ads performance 15 minutes after the Ads started. We also implemented this system in the paper as well.
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