Kholjigitov M. Gayratovich, Erkinova N. Tokhir qizi
{"title":"营销策略在我国旅游市场开发中应用的方法论基础","authors":"Kholjigitov M. Gayratovich, Erkinova N. Tokhir qizi","doi":"10.54216/jsdgt.010203","DOIUrl":null,"url":null,"abstract":"This article describes ways to increase the role of tourism in the country’s economy and its share in its development, and at the same time implement strategic measures in the field of tourism marketing in order to ensure sustainable development in the country’s tourism market. Also, the analysis of the imbalances that have occurred in certain sectors of the tourism market of Uzbekistan is considered and their elimination, as well as finding and expanding the target audience, as well as attracting consumers in the tourism industry and meeting their needs at the level of demand, are targeted marketing strategies for the effect of use is revealed.","PeriodicalId":117695,"journal":{"name":"Journal of Sustainable Development and Green Technology","volume":null,"pages":null},"PeriodicalIF":0.0000,"publicationDate":"1900-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Methodological Basis of Applying of Marketing Strategies in the Development of the Country's Tourism Market\",\"authors\":\"Kholjigitov M. Gayratovich, Erkinova N. Tokhir qizi\",\"doi\":\"10.54216/jsdgt.010203\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"This article describes ways to increase the role of tourism in the country’s economy and its share in its development, and at the same time implement strategic measures in the field of tourism marketing in order to ensure sustainable development in the country’s tourism market. Also, the analysis of the imbalances that have occurred in certain sectors of the tourism market of Uzbekistan is considered and their elimination, as well as finding and expanding the target audience, as well as attracting consumers in the tourism industry and meeting their needs at the level of demand, are targeted marketing strategies for the effect of use is revealed.\",\"PeriodicalId\":117695,\"journal\":{\"name\":\"Journal of Sustainable Development and Green Technology\",\"volume\":null,\"pages\":null},\"PeriodicalIF\":0.0000,\"publicationDate\":\"1900-01-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Journal of Sustainable Development and Green Technology\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.54216/jsdgt.010203\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Journal of Sustainable Development and Green Technology","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.54216/jsdgt.010203","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Methodological Basis of Applying of Marketing Strategies in the Development of the Country's Tourism Market
This article describes ways to increase the role of tourism in the country’s economy and its share in its development, and at the same time implement strategic measures in the field of tourism marketing in order to ensure sustainable development in the country’s tourism market. Also, the analysis of the imbalances that have occurred in certain sectors of the tourism market of Uzbekistan is considered and their elimination, as well as finding and expanding the target audience, as well as attracting consumers in the tourism industry and meeting their needs at the level of demand, are targeted marketing strategies for the effect of use is revealed.