通过用户调查和网络分析评估在线内容质量

J. Muirhead
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引用次数: 1

摘要

提高网上内容的信息量可以帮助组织接触到更广泛的受众,并确保尽可能多的人可以访问他们的信息。虽然许多研究侧重于系统设计的技术方面,但本研究旨在确定信息网站质量的关键特征,并为从业者提供一种通过行动研究方法生成改进内容的技术。
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Assessing Online Content Quality through User Surveys and Web Analytics
Improving the informativeness of online content can help organisations to reach a wider range of audiences and ensure that their information is accessible to as many people as possible. Whilst many studies focus on the technical aspects of system design, this research aims to identify the key characteristics of quality within informative websites, and provide practitioners with a technique to generate improved content through an action research approach.
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