Ferlin Kurniawati, M. Nurhidayati
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引用次数: 2

摘要

随着信息的飞速发展,使人类不再关心空间和时间的问题。一个例子是互联网,现在互联网作为信息的主要来源在整个半球都有网络可用。在获取信息的过程中,互联网不仅仅涉及一两个人,而是涉及世界各地成千上万的人。由此产生了人与人之间的互动,直到社交网站的形成。在社交网络中,人们不仅可以交换信息,还可以交换照片和视频,甚至可以作为网上做生意的媒介之一。例如,最受欢迎的社交网络是Facebook,它被用作营销媒介。市场营销是经营企业的重要因素之一。如果一个产品的营销体系运行良好,那么它的生产周转就可以说是成功的。营销不仅要开发出最优的产品,设定有吸引力的价格,为消费者提供商品,还必须能够与消费者进行良好的沟通。如何降低传播媒介做营销的成本是经常面临的障碍。今天,市场营销的世界深受互联网的影响,甚至互联网也被用作一种有吸引力和有利可图的营销手段。Facebook Marketing是一种在线营销媒体,通过Facebook社交网络中各种设施的互联网中介媒体进行营销。
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Pemanfaatan Facebook Sebagai Media Promosi Bisnis Dalam Usaha Meningkatkan Jumlah Penjualan Bagi Ibu-Ibu PKK Kelurahan Bangunsari Kecamatan Dolopo Kabupaten Madiun
With the rapid development of information, so that humans no longer care about the problems of space and time. One example is the internet, now the internet has a role as the main source of information where the network is available throughout the hemisphere. In the process of getting information, the internet involves not only one or two people, but up to thousands to millions of people who are in all parts of the world. From here arises interaction between human beings, until the formation of a social networking site. In social networks, humans can not only exchange information, but can also exchange photos and videos, and can even be used as one of the media to do business online. One example, the most popular social network is Facebook, which is used as a marketing medium. Marketing is one of the important elements in running a business. The production turnover of a product can be said to be successful if the marketing system it runs is good. Marketing not only develops products optimally, sets attractive prices, and provides goods for consumers, but must be able to communicate well with consumers. The obstacle that is often faced is to reduce the cost of communication media to do marketing. Today, the world of marketing is heavily influenced by the internet, even the internet is used as an attractive and profitable means of marketing. Facebook Marketing is one of the marketing media that is online which is through internet intermediary media with various facilities available in the Facebook social network.
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