SPECIFIC CHARACTERISTICS OF NATIONALLY TAGGED CONCEPTS

In the process of mental activity a person operates with global information units, structured in his/her mind and called concepts in cognitive linguistics. Consciousness creates them as idealized mental units containing information that a person receives from his/her own life experience, direct physical contact with things and phenomena of the surrounding reality through emotional experiences, physical processes or communicative activities [1]. The sensory image of surrounding reality fragments is stored in human’s mind as a universal code – the categories creating the concept nuclear. The rest of the information, related to them, is stored as conceptual features which determine the characteristics and value of the concept and its associative network connecting the concepts. Due to the ability of concept structure to change and expand, its volume increases and the concept can evolve. nationally