建立一个通过长短期记忆探索消费者购买行为的模型

Proceedings of the 2020 ACM International Conference on Intelligent Computing and its Emerging Applications Pub Date : 2020-12-12 DOI:10.1145/3440943.3444748

Yueh-Shiu Lee, I-Yun Chen, Tsung-Yao Lin, Yen-Chiao Chuang, Hsu-Jung Liu

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摘要

本文试图建立一个通过长短期记忆(LSTM)来探索消费者购买行为的模型;营销人员可以通过建立营销体系，整合线上线下信息，采用多种方式来执行营销策略，吸引更多的客户，从而提高整体销售额。

本文章由计算机程序翻译，如有差异，请以英文原文为准。

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Developing a Model to Explore Consumer Buying Behaviors through Long Short-Term Memory

1This article aspires to develop a model to explore consumer buying behaviors through Long Short-Term Memory (LSTM); from building a marketing system and integrating online and offline information, marketers can employ diverse approaches to execute their marketing strategies and attract more customers for improving the overall sales.

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Proceedings of the 2020 ACM International Conference on Intelligent Computing and its Emerging Applications

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