千禧一代对数字支付感知因素的可靠性评估

S. Kumari, Jaya Gupta, Renu Jain
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引用次数: 2

摘要

废除纸币后,交易中的数字支付变得非常重要;尽管如此,这些服务对印度客户来说仍然相对较新,仍处于起步阶段。调查影响印度消费者(尤其是千禧一代)使用数字支付服务意愿的变量,对于促进计算机设备作为一种替代支付方式的发展是必要的。目前的研究是对千禧一代对移动银行/数字钱包/UPI的看法进行试点研究。该研究利用Cronbach’s Alpha来检验数据是否内部一致。今年,千禧一代将占全球劳动力的35%。基于Cronbach 's Alpha的结果表明,在删除所面临的挑战和客户满意度的每个变量后,数据是内部一致的。
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Reliability Evaluation of Factors of Millennial Perception towards Digital Payments
Post-demonetization, digital payments in transactions became substantial; nonetheless, these services are still relatively new to Indian customers and are still in their infancy. Investigating the variables that influence customers' intentions to utilise digital payment services in India, particularly among millennials, is necessary to promote the development of computer enabled devices as an alternative payment method. Present study is to do a pilot study on millennial perception towards Mobile Banking/Digital wallets/UPI. The study makes use of Cronbach’s Alpha to see if the data is internally consistent. Millennials will make up 35% of the global workforce just this year. The results based on Cronbach’s Alpha show that the data is internally consistent after dropping each variable for challenges faced and customer satisfaction.
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