PENGARUH INTELLECTUAL CAPITAL TERHADAP NILAI PASAR (MARKET VALUE) DENGAN PROFITABILITAS SEBAGAI VARIABEL MEDIASI PADA PERUSAHAAN RITEL YANG TERDAFTAR DI BURSA EFEK INDONESIA PERIODE 2012-2016

Currently economic growth in Indonesia has experienced a very rapid growth. It requires companies to increase intellectual capital that is part of the intangible asset to improve the company's performance. This research is to provide empirical evidence of the influence of intellectual capital as the main driver that can improve profitability and market value of the company. This research is a quantitative research by taking secondary data. Populations and samples are 20 companies listed on the Indonesia Stock Exchange (IDX) during the 2012-2016 study period processed using SmartPLS 3.0. The results of this study indicate that intellectual capital has significant effect on profitability and market value, significant profitability to market value, and profitability able to mediate intellectual influence on market value. These new research aims to develop ROA which is one of intellectual intellectual basic form of market values for retail companies in Indonesia which is currently underway. Contribution of research expected company able to manage intellectual capital to improve performance.Keywords:Intellectual Capital, Profitability, Market Value.