肯尼亚马库尼县沃特县移动银行采用和金融信贷可及性

Nahashon Kairo Kibicho, J. Mungai
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引用次数: 3

摘要

尽管金融体系是任何国家社会经济发展的重要组成部分,但大多数肯尼亚人无法获得正规的金融信贷服务。这是因为在农村地区设立银行分支机构被认为在经济上不可行。大多数银行都与移动网络运营商合作,通过引入移动银行(M-banking)技术来获取重要的银行服务,如金融信贷,以帮助缓解这一问题。然而,如果没有对阻碍移动银行技术使用的因素进行评估,这一努力可能不会取得成功。本研究的目的是建立移动银行的采用对沃特副县居民金融信贷可及性的影响。这项研究是当前通过移动银行系统获得金融信贷的新兴趋势所必需的。本研究采用技术接受模型来确定采用手机银行及其在沃特副县居民使用银行服务中的应用效果。本研究以以下目标为指导:建立在肯尼亚Makueni县Wote副县使用移动银行技术和金融信贷可及性的感知有用性、感知易用性和感知风险的影响。采用描述性研究设计,研究人群为沃特副县居民。该研究的目标人群包括137,944名移动货币用户,包括沃特县的银行和非银行人口,样本量包括138名参与者,他们是通过使用简单的随机抽样技术选择的。数据收集使用问卷调查,其信度采用Cronbach 's Alpha建立。问卷中所有项目得分均在0.7以上,即为可接受的阈值。问卷调查采用后丢后挑的方式进行。收集的数据用SPSS进行处理和分析。使用描述性统计,如百分比、频率、标准差和平均得分。随后,用频率表、饼图、柱状图等形式展示了研究结果。采用多元回归分析对研究数据进行分析和推断。结果表明,感知手机银行技术的有用性、感知手机银行技术的易用性和感知使用手机银行技术的风险在获得金融信贷方面具有统计学意义。干预变量顾客态度不显著。本研究建议,银行和移动电话运营商都应不断投资于移动银行系统的产品改进,以确保提高移动信贷的使用率。该研究亦建议金融服务供应商应教育客户使用流动应用程式以取得流动信贷,并制订策略以减低流动电话的营运成本,例如流动电话贷款的利息,这是一个主要障碍。此外,银行和移动电话运营商应该在他们的系统中增加额外的安全功能,以增加人们对移动信贷的信任。最后,服务提供商应通过整合图形界面,使手机银行更易于用户使用,以方便金融信贷访问。
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Mobile Banking Adoption and Financial Credit Accessibility in Wote Sub – County, Makueni County, Kenya
Although the financial system is a vital component of the socio-economic development of any nation, most Kenyans lack access to formal financial credit services. This arises due to the cause of putting up bank branches in the rural areas is deemed not economically viable. Most banks have partnered with Mobile Network Operators to help mitigate this problem by introducing the use of Mobile banking (M-banking) technology in accessing vital banking services such as financial credit. However, this effort may not attain success if the factors inhibiting the use of M-banking technology have not been assessed. The purpose of this study was to establish the effect of Mobile banking adoption on financial credit accessibility by residents in Wote sub-county. This study was necessitated by the current emerging trend of accessing financial credit through the Mobile banking system. This study adopted a technology acceptance model to establish the effects of adopting mobile banking and its application in use of banking services among residents of Wote sub-county. The study was guided by the following objectives: To establish the effect of perceived usefulness, perceived ease of use, and perceived risk of using mobile banking technology and financial credit accessibility in Wote sub-county, Makueni county, Kenya. Descriptive research design was employed in which the study population comprised the residents of Wote sub-county. The target population of the study consisted of 137,944 mobile money users across both banked and non-banked population in Wote sub-county and the sample size comprised of 138 participants who were selected through the use of simple random sampling technique. Data was collected using a questionnaire whose reliability was established by use of Cronbach’s Alpha. All items in the questionnaire had a score of above 0.7 which was deemed to be the acceptable threshold. The questionnaires were administered through drop and pick later method. The data collected was processed and analysed using SPSS. Descriptive statistics such as percentages, frequencies, standard deviation and mean scores were used. Afterwards, the research findings were presented using frequency tables, pie charts and bar graphs. Multiple regression analysis was used to analyse and draw inferences from the research data. The results indicated that perceived usefulness of mobile banking technology perceived ease of use of mobile banking technology, and perceived risk of using mobile banking technology were statistically significant in accessing of financial credit. The intervening variable- customers’ attitude- was found to be non-significant. This study recommended that both the banks and MNO’s to continuously invest in product improvement of mobile banking systems to ensure the uptake of mobile credit is enhanced. The study also recommended that the financial service providers should engage in education and extensive customer awareness on use of mobile applications to access mobile credit as well as draw up strategies to reduce the mobile phone operational costs such as the interest charged on mobile loans which are a major hindrance. Further, the banks and MNO’s should increase extra security features in their systems to increase trust in accessing mobile credit. Finally, the service providers should make mobile banking more user friendly for ease of financial credit access by incorporating graphics interface.
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