评价FACEBOOK和WHATSAPP在学术信息服务中的社交媒体使用情况

JUSIM (Jurnal Sistem Informasi Musirawas) Pub Date : 2020-05-31 DOI:10.32767/jusim.v5i01.806

C. Wulandari, E. Elmayati, Reka Putria Wati

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摘要

本研究的问题是，没有关于Facebook和WhatsApp社交媒体用户对学术服务满意度的研究。本研究参照SERVQUAL (Service Quality)方法，通过测量有形、可靠性、响应性、保证性和强调性5个指标进行描述性定性。本研究表明，五个变量与Facebook和WhatsApp社交媒体用户之间存在影响，以提高学术服务满意度在比那印度大学经济与商业学院卢布克林高。本研究的结论表明，有形、信度、响应、保证和强调五个变量是有效和可靠的。通过测量Facebook和WhatsApp社交媒体用户满意度。预计Facebook和WhatsApp社交媒体将成为讲师、教师和学生之间发展教学、研究和社区服务过程的纽带之一。关键词:facebook和WhatsApp社交媒体，SERVGQUAL (Service Quality)方法

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EVALUASI PENGGUNAAN SOSIAL MEDIA FACEBOOK DAN WHATSAPP TERHADAP LAYANAN INFORMASI AKADEMIK

Abstract The problem in this study was, there where no researchs about satisfy level of Facebook and WhatsApp social media user for academic service. This study was refers to SERVQUAL (Service Quality) method in descriptive qualitative by measuring 5 indicators they were tangible, reability, responsivenes, assurance, and emphaty. This study show that there was an effect between five variables and Facebook and WhatsApp social media user to ward Academic Service Satisfy at Economic and Business Faculty of Bina Insan University Lubuklinggau. The conclusion of this study show that five variables tangible, reability, responsivenes, assurance, and emphaty was valid and reliable. By measuring Facebook and WhatsApp social media user satisfy level. It expected Facebook and WhatsApp social media will be one of connection in developing teaching, research, and community service process between lectures, teachers, and students. Keywords : facebook and WhatsApp social media, SERVGQUAL (Service Quality) method

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JUSIM (Jurnal Sistem Informasi Musirawas)

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