成熟岛屿目的地面临的困境:来自波罗的海的案例。

L. Twining-Ward, T. Baum
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引用次数: 30

摘要

本文探讨了成熟旅游地面临的一些问题。它概述了对波罗的海三个岛屿目的地面临的问题进行的研究:博恩霍尔姆岛,一个属于丹麦的岛屿;哥特兰,属于瑞典;以及芬兰的自治省奥兰群岛。报告指出,成熟目的地需要在改进市场研究、培训和营销的基础上,对旅游业采取更加协调和专业的方式。©1997 John Wiley & Sons, Ltd
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Dilemmas facing mature island destinations: cases from the Baltic.
This article investigates some of the issues facing mature tourist destinations. It outlines research carried out into the problems facing three island destinations in the Baltic: Bornholm, an island belonging to Denmark; Gotland, belonging to Sweden; and the Aland Islands which are an autonomous province of Finland. It pinpoints the need for mature destinations to take a more co-ordinated and professional approach to the tourism industry founded on improved market research, training and marketing. © 1997 John Wiley & Sons, Ltd.
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Book Review: HERITAGE, TOURISM AND SOCIETY edited by David T. Herbert. Cassell, 1997. No of pages: 228. Price: ?16.99 (paperback). ISBN 185567–429–7. Conference report: progress in environmental matters? Book Review: MANAGEMENT ACCOUNTING FOR THE HOSPITALITY INDUSTRY A STRATEGIC APPROACH by Debra Adams. Cassell,1997. No. of pages 213. Price: ?40.00 (hardback). ISBN: 0304–32908–8 Conference report: private public venture academy, Denver, Colorado The young tourist: a case of neglected research
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