公司如何用技术创造价值

E. Geisler
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摘要

摘要形式只提供如下。本文考察了我们可以衡量技术对商业公司影响的过程。本文考虑了这一领域的知识现状。它首先讨论了商业公司想要什么,以及技术可以提供什么。需求、期望和目标都是与公司中的参与者相关的。然后提出一个模型,说明公司想要什么,技术可以提供什么,以及由此创造的价值。本文还提出了一个模型,该模型允许计算公司用技术创造的价值。然后,就工业企业如何利用技术创造商业价值提出了八项主张。本文讨论了技术创新与市场配置的关系等问题,并提出了一个模型来解释激进技术创新和超竞争对工业企业的利弊。本文最后建议公司将技术价值的产生视为一个复杂的多维过程,而不是研发投资与战略目标之间的简单联系。
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How companies create value with technology
Summary form only given as follows. This paper examines the process by which we can measure the impacts of technology on business companies. The paper considers the state of knowledge in this area. It starts with a discussion of what business companies want and what technology can deliver. Needs, expectations and goals are examined as they relate to actors in the company. A model is then suggested of what companies want, what technology can deliver, and the value that is thus created. The paper also proposes a model that allows for computations of the value companies create with technology. Eight propositions are then advanced on how industrial companies exploit technology to create business value. The paper discusses several issues such as the link between technological innovation and market disposition, and offers a model that explains the advantages and disadvantages to industrial companies from radical technological innovations and hyper competition. The paper concludes with suggestions for companies to consider the generation of value from technology as a complex and multidimensional process, rather than a simple link between investments in R&D and strategic objectives.
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