A Study on Metaverse Awareness, Cyber Risks, and Steps for Increased Adoption

Metaverse, also known as the successor of mobile internet, has become immensely popular given the increased focus of technology companies on Web 3.0 and virtual reality. Though its popularity has grown at least within the tech industry, there has not been a survey conducted to measure the awareness and perception of metaverse among regular technology users. Further, there have been studies conducted to apply the technology acceptance model to metaverse users. However, such studies have not been conducted from a cybersecurity risk perspective. This study fills this gap by understanding the awareness, perception, and concerns about metaverse adoption. Further, based on the technology acceptance model, the authors propose techniques that could improve perception and reduce concerns about this technology, enabling faster acceptance and use.