中国三网融合市场的纵向约束研究

Li Zheng, Shoulian Tang
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摘要

本文考察了中国三网融合产业的纵向制约因素。在中国,有有线电视集团和电信集团。大多数高质量的节目制作方都在有线电视运营商的控制之下;有一些愿意与电信运营商合作的小节目制作商,他们总是小而弱。因此,有线电视集团拥有市场力量,也有动力在这个市场上施加垂直限制。为了使竞争更公平,我们对监管机构的建议是将电视频道与有线电视运营商分开。
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A study on vertical restraints in triple-play market of China
This paper examines vertical restraints in the triple-play industry of China. In China, there are cable group and telecom group. Most of the high quilty program producers are under the control of cable operators; there are a little program producers who are willing to cooperate with telecom operators, and they are always small and weak. So cable group has market power and the incentives to impose vertical restraints in this market. In order make competition to be fairer, our suggestion to the regulators is to separate TV channels from the cable operators.
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