社交媒体、经济素养和同龄人对学生经济教育的消费行为的影响

Firyal Naufali Muttaqin, Leny Noviani, S. Sudarno
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引用次数: 1

摘要

随着时间的推移,加上技术的进步,几乎在生活的各个方面都发生了变化。包括社区消费模式的变化,特别是学生消费模式的变化。今天的学生消费是由个人利益驱动的,而不是基本需要。这种消费模式受到各种情况的影响。本研究旨在确定社交媒体、经济素养和学生同伴环境之间的关系如何影响Sebelas Maret大学2017-2019级经济教育专业学生的消费行为。本研究采用比例分层随机抽样方法,以155名学生为样本。本研究采用定量方法,数据分析采用t检验和多元线性回归。本研究结果显示,社交媒体、经济素养、同龄朋友群等因素对2017-2019级经济教育专业学生的消费行为具有正向显著影响,其Fcount > Ftable值为18.745 > 2.66。
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Pengaruh Media Sosial, Literasi Ekonomi, dan Kelompok Teman Sebaya Terhadap Perilaku Konsumtif Mahasiswa Pendidikan Ekonomi
The progression of time, combined with technological advancements, has resulted in changes in practically every aspect of existence. Changes in community consumption patterns, particularly among students, are included. Today's students' consumption is driven by personal interests rather than essential necessity. This consumption pattern is influenced by a variety of circumstances. This study aims to determine how the relationship between social media, economic literacy and the environment of students' peers in influencing the consumptive behavior of Economic Education students at Sebelas Maret University, class of 2017-2019. Sampling in this study used a proportionate stratified random sampling technique with 155 students as samples. This study uses quantitative methods with data analysis using t-test and multiple linear regression. The findings of this study show that the factors of social media, economic literacy, and groups of friends of the same age have a positive and significant influence on consumption behavior in economic education students class 2017-2019, with a value of Fcount > Ftable of 18.745 > 2.66.
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