A SEM investigation of e-learning: an illustrated perspective of a course website acceptance model among business students

The move towards a virtual learning domain provided the contention to pursue the subject from the standpoint of the user's disposition towards the technology. Specifically, business students from a public institution of higher learning were the subjects in the assessment of the ease of use and usefulness of course website as a supplementary tool for face-to-face learning. A meticulous multi-stage-multi-criteria model development approach was employed prior to accepting a best-fit model. Perceived usefulness rather than ease of use of the course website was more important in explaining the actual usage among business students. The results exemplify that the scenario where content rather than pro forma is appreciated in the development of course website. This research also compared two estimation methods, i.e. Generalised Least Squares Estimation (GLE) and Maximum Likelihood Estimation (MLE) in terms of the various fit statistics.