Factors affecting safe driving habits

Unsafe driving habits cause violent driving, speeding, and violations of laws. Therefore, this habits are risk factors for all road users, including drivers and pedestrians. Cars are described as a comfortable means of transportation for modern people and a collection of science and technology that improves the quality of life, but media reports on traffic accidents continue even today. Current study empirically reviewed the impact on safe driving habits by setting demographic variables and traffic accident experiences variables based on literature that reviewed factors affecting safe driving habits. In addition, the driver's satisfaction with insurance was set as a variable to explore the impact of insurance satisfaction on safe driving habits. Specifically, the judgement fairness of accident, insurance costs and procedural satisfaction on drivers' safe driving habits was verified through multiple regression analysis. As a result of the study, it was confirmed that gender, age, and traffic accident experiences had statistically significant effects on safe driving habits. On the other hand, only judgement fairness of accident among insurance satisfaction had statistically significant effect on safe driving habits. Based on these results, the policy implications for promoting safe driving habits were discussed.