{"title":"数字化与实体作品市场:来自谷歌图书项目的证据","authors":"Abhishek Nagaraj, Imke Reimers","doi":"10.1257/pol.20210702","DOIUrl":null,"url":null,"abstract":"The free digital distribution of creative works could cannibalize demand for physical versions, but it could also boost physical sales by enabling consumers to discover the original work. We study the impact of the Google Books digitization project on the market for physical books. We find that digitization significantly boosts the demand for physical versions and provide evidence for the discovery channel. Moreover, digitization allows independent publishers to introduce new editions for existing books, further increasing sales. Our results highlight the potential of free digital distribution to strengthen the demand for and supply of physical products. (JEL D12, L82, L86)","PeriodicalId":48093,"journal":{"name":"American Economic Journal-Economic Policy","volume":"90 7","pages":"0"},"PeriodicalIF":5.6000,"publicationDate":"2023-11-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Digitization and the Market for Physical Works: Evidence from the Google Books Project\",\"authors\":\"Abhishek Nagaraj, Imke Reimers\",\"doi\":\"10.1257/pol.20210702\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"The free digital distribution of creative works could cannibalize demand for physical versions, but it could also boost physical sales by enabling consumers to discover the original work. We study the impact of the Google Books digitization project on the market for physical books. We find that digitization significantly boosts the demand for physical versions and provide evidence for the discovery channel. Moreover, digitization allows independent publishers to introduce new editions for existing books, further increasing sales. Our results highlight the potential of free digital distribution to strengthen the demand for and supply of physical products. (JEL D12, L82, L86)\",\"PeriodicalId\":48093,\"journal\":{\"name\":\"American Economic Journal-Economic Policy\",\"volume\":\"90 7\",\"pages\":\"0\"},\"PeriodicalIF\":5.6000,\"publicationDate\":\"2023-11-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"American Economic Journal-Economic Policy\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1257/pol.20210702\",\"RegionNum\":1,\"RegionCategory\":\"经济学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q1\",\"JCRName\":\"ECONOMICS\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"American Economic Journal-Economic Policy","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1257/pol.20210702","RegionNum":1,"RegionCategory":"经济学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q1","JCRName":"ECONOMICS","Score":null,"Total":0}
Digitization and the Market for Physical Works: Evidence from the Google Books Project
The free digital distribution of creative works could cannibalize demand for physical versions, but it could also boost physical sales by enabling consumers to discover the original work. We study the impact of the Google Books digitization project on the market for physical books. We find that digitization significantly boosts the demand for physical versions and provide evidence for the discovery channel. Moreover, digitization allows independent publishers to introduce new editions for existing books, further increasing sales. Our results highlight the potential of free digital distribution to strengthen the demand for and supply of physical products. (JEL D12, L82, L86)
期刊介绍：
The American Economic Review (AER) is a general-interest economics journal. The journal publishes 12 issues containing articles on a broad range of topics. Established in 1911, the AER is among the nation's oldest and most respected scholarly journals in economics.
American Economic Journal: Economic Policy publishes papers covering a range of topics, the common theme being the role of economic policy in economic outcomes. Subject areas include public economics; urban and regional economics; public policy aspects of health, education, welfare and political institutions; law and economics; economic regulation; and environmental and natural resource economics.
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