Navigating Uncertainty: Post-Pandemic Issues on Digital Transformation

ABSTRACTThis paper critically analyses the current state and future implications of digital transformation, with a specific focus on the challenges that organizations navigate in the post-pandemic era. By emphasizing the importance of strategic vision, adaptability, and a human-centric approach, this article underscores the potential of digital transformation to create value and drive sustainable growth. The reflections and conclusions presented in this work can provide valuable insights for researchers, practitioners, and policymakers alike.KEYWORDS: Digital transformationdigitalizationdigital economydigital entrepreneurshipCOVID-19 pandemic Disclosure statementNo potential conflict of interest was reported by the author(s).Additional informationNotes on contributorsPedro Soto-AcostaPedro Soto-Acosta is a Full Professor of Management at the University of Murcia. He attended Postgraduate Courses at Harvard University and received his PhD in Business Economics from the University of Murcia. He serves as Associate Editor and Senior Editor for several mainstream journals including Electronic Markets, Journal of Knowledge Management, and Information Systems Management. He has published in journals such as Computers in Human Behavior, Electronic Markets, European Journal of Information Systems, European Management Journal, Information Systems Management, Journal of Business Research, Journal of Knowledge Management, and Journal of International Management. Further information is available at http://webs.um.es/psoto