数字化转型、经营能力与企业绩效:来自中国股票市场的实证证据

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摘要

在数字经济背景下,大数据、人工智能、云计算等数字技术不断推动企业价值创造。本文以沪深两市a股上市公司2015 - 2021年年报为对象,基于Word2Vec机器学习技术构建数字化转型指标,实证分析数字化转型与企业经营能力、公司绩效之间的关系。研究发现:数字化转型程度越高,企业的经营能力越强;企业经营能力的提升可以显著提升企业绩效;数字化转型将强化运营能力对公司绩效的积极影响。研究结果不仅揭示了数字化转型在企业经营能力与公司绩效关系中的调节作用,也为全面客观地评价数字化转型的实施效果提供了理论和实证依据。关键词:数字化转型,运营能力,公司绩效,文本分析DOI: 10.7176/EJBM/15-16-01出版日期:2023年9月30日
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Digital Transformation, Operating Capacity and Firm Performance: Empirical Evidence from the Chinese Stock Market
In the context of the digital economy, digital technologies such as big data, artificial intelligence, cloud computing and so on continue to promote enterprise value creation. This paper takes the annual reports of listed companies in Shanghai and Shenzhen A-shares from 2015 to 2021 as the object, constructs digital transformation indexes based on Word2Vec machine learning technology, and empirically analyzes the relationship between digital transformation, enterprise operating capacity and company performance. The study finds that: the higher the degree of digital transformation, the stronger the operating capacity of enterprises; the improvement of enterprise operating capacity can significantly enhance company performance; digital transformation will strengthen the positive effect of operating capacity on company performance. The study's findings not only reveal the moderating role of digital transformation in the relationship between enterprise operating capacity and company performance but also provide theoretical and empirical evidence for a comprehensive and objective evaluation of the implementation effect of digital transformation. Keywords: digital transformation, operating capacity, company performance, text analysis DOI: 10.7176/EJBM/15-16-01 Publication date: September 30 th 2023
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