微型企业主采用和使用电子支付的情况:印度尼西亚与马来西亚的比较分析

Budi Trianto, Nik Hadiyan Nik Azman, M. Masrizal
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摘要

目的 金融科技(fintech),尤其是数字支付(电子支付)的发展旨在提高经济交易的效率和效益。本研究旨在了解印度尼西亚和马来西亚的微型企业主在多大程度上利用电子支付发展业务,以及影响采用电子支付的因素。 设计/方法/途径 本研究采用定性和定量方法。在定量方法中,使用偏最小二乘结构方程模型(PLS-SEM 4.0)分析数据。本研究采用非概率方便抽样技术,从印度尼西亚和马来西亚不同地区的微型企业中收集了 400 名受访者。 研究结果 印尼和马来西亚的大多数微型企业主都使用过金融科技平台,尤其是电子钱包和 ATM 借记卡。然而,对于基于快速反应代码的商业交易金融技术,大多数微型企业主尚未利用该平台。因此,数字支付采用因素的结果也因国家而异。 研究局限性/意义 本研究对决策者和监管者很有价值。这些结果可用于为监管机构找到建设数字经济的路线图,尤其是为两国的微型企业建设数字支付平台。此外,这些结果还可作为制定数字支付政策的依据。 原创性/价值 据作者所知,这是第一项比较印尼和马来西亚微型企业采用电子支付情况的研究。印尼和马来西亚是东南亚地区金融科技发展备受关注的两个国家。本研究提供了有关金融科技的新见解,尤其是作为数字化时代战略方法的数字支付。
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E-payment adoption and utilization among micro-entrepreneurs: a comparative analysis between Indonesia and Malaysia
Purpose The development of financial technology (fintech), especially digital payments (e-payments), aims to increase the efficiency and effectiveness of economic transactions. This study aims to see the extent to which microentrepreneurs in Indonesia and Malaysia take advantage of the existence of e-payments in developing their business and the factors that influence the adoption of e-payments. Design/methodology/approach This study uses qualitative and quantitative approach. For quantitative approach, partial least squares structural equation modeling (PLS-SEM 4.0) was used to analyze the data. Using the nonprobability convenient sampling technique, this study collected 400 respondents from microenterprises in Indonesia and Malaysia in various regions. Findings Most of the microentrepreneurs in Indonesia and Malaysia have used fintech platforms, especially e-wallet and ATM debit. However, for quick response code-based fintech for business transactions, most microentrepreneurs have not taken advantage of the platform. Then the results of the digital payment adoption factor also differ for each country. Research limitations/implications This study is valuable for decision-makers and regulators. These results can be used to find a roadmap for regulators to build a digital economy, especially digital payments for microenterprises in both countries. In addition, these results can be used as a basis for making policies regarding digital payments. Originality/value To the best of the authors’ knowledge, this is the first study to compare e-payment adoption by microentrepreneurs in Indonesia and Malaysia. Indonesia and Malaysia are two countries in the Southeast Asia region that have great attention in fintech development. This study provides new insights about fintech, especially digital payments as a strategic approach in the digitalization era.
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