Towards transparent decision-making processes within museums: Case study of Museu Nacional d′Art de Catalunya (MNAC)

Understanding that good decision-making is paramount for the success of an organization and recognizing that strategic decision-making inside museums is a topic that has been over-passed by researchers, this paper intends to contribute to the relevance of the subject through the implementation of an innovative tool. Decision-making in museums is normally focused on the intuition, subjectivity, and experience of the curator, who brings all his knowledge to the exhibition programming. However, museums’ management and environment are constantly changing, thus the application of this tool would aim to make decisions in a more democratic, transparent, inclusive, and accurate manner. Besides, it will be easier to understand how distinct subjects can work together, demonstrating successful results to improve the decision-making process when programming and measuring temporary exhibition seasons in museums. This paper describes the design and implementation of the Multi-Attribute Utility Theory (MAUT) for the Museu Nacional d′Art de Catalunya (MNAC). It also analyzes and evaluates the decision-making process when scheduling exhibitions for a season.