MultiCBR:用于捆绑推荐的多视角对比学习

IF 5.4 2区 计算机科学 Q1 COMPUTER SCIENCE, INFORMATION SYSTEMS ACM Transactions on Information Systems Pub Date : 2024-01-23 DOI:10.1145/3640810
Yunshan Ma, Yingzhi He, Xiang Wang, Yinwei Wei, Xiaoyu Du, Yuyangzi Fu, Tat-Seng Chua
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引用次数: 0

摘要

捆绑推荐旨在向用户推荐捆绑的相关项目,以改善用户体验和平台收益。现有的捆绑推荐模型已经从仅捕捉用户与捆绑商品之间的交互关系发展到对用户、捆绑商品和商品之间的多种关系进行建模。其中,CrossCBR 将跨视图对比学习纳入双视图偏好学习框架,显著提高了 SOTA 性能。不过,它也有两个局限性:1)双视图表述无法充分利用用户、捆绑和物品之间的所有异质关系;2)"早期对比和后期融合 "框架在捕捉用户偏好方面效果较差,而且难以推广到多视图。在本文中,我们提出了用于捆绑推荐的新型多视图对比学习框架 MultiCBR。首先,我们设计了一个多视图表征学习框架,能够捕捉用户-捆绑、用户-物品和捆绑-物品之间的所有关系,尤其是能更好地利用捆绑-物品之间的隶属关系来增强稀疏的捆绑表征。其次,我们创新性地采用了 "早期融合和后期对比 "设计,即首先融合多视图表征,然后再进行自监督对比学习。与现有方法相比,我们的框架颠倒了融合和对比的顺序,从而带来了以下优势:1)我们的框架能够对跨视角和自我视角偏好进行建模,从而实现增强的用户偏好建模;2)我们不需要四元数的跨视角对比损失,而只需要两个自监督对比损失,从而将额外成本降到最低。在三个公开数据集上的实验结果表明,我们的方法优于 SOTA 方法。代码和数据集可在 github repo https://github.com/HappyPointer/MultiCBR 上找到。
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MultiCBR: Multi-view Contrastive Learning for Bundle Recommendation

Bundle recommendation seeks to recommend a bundle of related items to users to improve both user experience and the profits of platform. Existing bundle recommendation models have progressed from capturing only user-bundle interactions to the modeling of multiple relations among users, bundles and items. CrossCBR, in particular, incorporates cross-view contrastive learning into a two-view preference learning framework, significantly improving SOTA performance. It does, however, have two limitations: 1) the two-view formulation does not fully exploit all the heterogeneous relations among users, bundles and items; and 2) the ”early contrast and late fusion” framework is less effective in capturing user preference and difficult to generalize to multiple views.

In this paper, we present MultiCBR, a novel Multi-view Contrastive learning framework for Bundle Recommendation. First, we devise a multi-view representation learning framework capable of capturing all the user-bundle, user-item and bundle-item relations, especially better utilizing the bundle-item affiliations to enhance sparse bundles’ representations. Second, we innovatively adopt an ”early fusion and late contrast” design that first fuses the multi-view representations before performing self-supervised contrastive learning. In comparison to existing approaches, our framework reverses the order of fusion and contrast, introducing the following advantages: 1) our framework is capable of modeling both cross-view and ego-view preferences, allowing us to achieve enhanced user preference modeling; and 2) instead of requiring quadratic number of cross-view contrastive losses, we only require two self-supervised contrastive losses, resulting in minimal extra costs. Experimental results on three public datasets indicate that our method outperforms SOTA methods. The code and dataset can be found in the github repo https://github.com/HappyPointer/MultiCBR.

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来源期刊
ACM Transactions on Information Systems
ACM Transactions on Information Systems 工程技术-计算机:信息系统
CiteScore
9.40
自引率
14.30%
发文量
165
审稿时长
>12 weeks
期刊介绍: The ACM Transactions on Information Systems (TOIS) publishes papers on information retrieval (such as search engines, recommender systems) that contain: new principled information retrieval models or algorithms with sound empirical validation; observational, experimental and/or theoretical studies yielding new insights into information retrieval or information seeking; accounts of applications of existing information retrieval techniques that shed light on the strengths and weaknesses of the techniques; formalization of new information retrieval or information seeking tasks and of methods for evaluating the performance on those tasks; development of content (text, image, speech, video, etc) analysis methods to support information retrieval and information seeking; development of computational models of user information preferences and interaction behaviors; creation and analysis of evaluation methodologies for information retrieval and information seeking; or surveys of existing work that propose a significant synthesis. The information retrieval scope of ACM Transactions on Information Systems (TOIS) appeals to industry practitioners for its wealth of creative ideas, and to academic researchers for its descriptions of their colleagues'' work.
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