评估内容与设计对成功众筹健康教育游戏的重要性:在线调查研究。

IF 3.8 2区 医学 Q1 HEALTH CARE SCIENCES & SERVICES JMIR Serious Games Pub Date : 2024-02-27 DOI:10.2196/39587
Hong Huang, Han Yu, Wanwan Li
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引用次数: 0

摘要

背景:健康教育游戏使与健康有关的任务变得有趣且具有互动性,从而鼓励用户参与。企业家和健康教育工作者可以利用 Kickstarter 等在线众筹平台,将他们的创新想法转化为获得资助的项目:本研究重点关注 Kickstarter 上的健康教育游戏项目。通过在线用户调查,本研究旨在了解用户的看法,并评估可能影响此类众筹项目成功的 8 个不同组成部分的重要性:共有 75 名参与者从 8 个方面对游戏进行了评估:游戏规则、学习目标、叙事、内容组织、激励、互动性、技能培养以及评估和反馈。调查数据采用描述性统计分析、探索性因素分析、Wilcoxon-Mann-Whitney 检验和多元分析等方法进行分析:探索性数据分析显示,在 8 个维度中,技能培养、内容组织和互动性是与众筹健康教育游戏关系最密切的维度。通过探索性因子分析,8 个维度可分为 3 类:游戏内容、教学和游戏设计相关成分。进一步的统计分析证实了这些维度与成功众筹健康教育游戏之间的相关性:这项实证分析确定了游戏提案设计的关键因素,这些因素可以提高获得众筹支持的可能性。
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Assessing the Importance of Content Versus Design for Successful Crowdfunding of Health Education Games: Online Survey Study.

Background: Health education games make health-related tasks enjoyable and interactive, thereby encouraging user participation. Entrepreneurs and health educators can leverage online crowdfunding platforms, such as Kickstarter, to transform their innovative ideas into funded projects.

Objective: This research focuses on health education game initiatives on Kickstarter. Through an online user survey, it aims to understand user perceptions and evaluate the significance of 8 distinct components that may influence the success of such crowdfunding initiatives.

Methods: A total of 75 participants evaluated games using 8 dimensions: game rules, learning objectives, narrative, content organization, motivation, interactivity, skill building, and assessment and feedback. The survey data were analyzed using descriptive statistical analysis, exploratory factor analysis, the Wilcoxon-Mann-Whitney test, and multivariate analysis.

Results: Exploratory data analysis showed that, among the 8 dimensions, skill building, content organization, and interactivity were the top-ranking dimensions most closely associated with crowdfunding health education game. The 8 dimensions can be grouped into 3 categories from the exploratory factor analysis: game content-, instruction-, and game design-related components. Further statistical analysis confirmed the correlation between these dimensions with the successful crowdfunding of health education games.

Conclusions: This empirical analysis identified critical factors for game proposal design that can increase the likelihood of securing crowdfunding support.

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来源期刊
JMIR Serious Games
JMIR Serious Games Medicine-Rehabilitation
CiteScore
7.30
自引率
10.00%
发文量
91
审稿时长
12 weeks
期刊介绍: JMIR Serious Games (JSG, ISSN 2291-9279) is a sister journal of the Journal of Medical Internet Research (JMIR), one of the most cited journals in health informatics (Impact Factor 2016: 5.175). JSG has a projected impact factor (2016) of 3.32. JSG is a multidisciplinary journal devoted to computer/web/mobile applications that incorporate elements of gaming to solve serious problems such as health education/promotion, teaching and education, or social change.The journal also considers commentary and research in the fields of video games violence and video games addiction.
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