Anaëlle J. Gonzalez, Drew P. Cingel, Laura Vandenbosch
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A Systematic Content Analysis of the Moral Foundations Featured in Celebrities’, Influencers’, and Athletes’ Instagram Content
Despite the attention that moral media content has received for many years, no research has systematically investigated the moral foundations featured in (visual) user-generated content. This is im...
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Mass Communication and Society" mission is to publish articles from a wide variety of perspectives and approaches that advance mass communication theory, especially at the societal or macrosocial level. It draws heavily from many other disciplines, including sociology, psychology, anthropology, philosophy, law, and history. Methodologically, journal articles employ qualitative and quantitative methods, survey research, ethnography, laboratory experiments, historical methods, and legal analysis.
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