Old habits die hard? Development of an intrapreneurial behavioral component intervention

Intrapreneurial behavior is more and more valued in today's society. However, actually instigating this behavior in individuals is challenging. Drawing upon the theory of planned behavior, we investigate which behavioral components in employees help develop positive intrapreneurial norms, attitudes, perceived behavioral control, intentions and behavior. This work comprises two studies: a first qualitative study with 94 employees to determine twenty intrapreneurial behavioral components. Then, we create and test an intervention in a second study in ten existing teams with 90 employees undergoing a one-month intervention and 100 in a control group. Our results show that our intervention group indeed becomes better in intrapreneurial attitudes, perceived behavioral control, intention, and behavior, compared to the control group, immediately and three months after the intervention. This while contextual turbulence causes a decrease in the intrapreneurial behavior of the control group. To our knowledge, this paper is the first to create an intrapreneurship intervention, and to investigate behavioral components of intrapreneurial behavior.