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Strategic use of sports events for airport business development
This article explores the strategic use of sports event-related activities by airports as a means of business development. Utilizing a documentary research methodology, it draws on gray literature ...
期刊介绍：
The Journal of Convention & Event Tourism provides multidisciplinary perspectives on conventions, exhibitions, and events. The journal provides global perspectives on this dynamic industry and encourages international submissions. All papers go through a double blind peer review process resulting in cutting-edge viewpoints on trends, innovations, and research regarding convention and event tourism. In addition, the Journal of Convention & Event Tourism includes conference and book reviews, critical reviews on major issues.
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