送货机器人明天会给我们带来什么?

IF 8.6 2区 管理学 Q1 BUSINESS International Journal of Consumer Studies Pub Date : 2024-09-19 DOI:10.1111/ijcs.13093
Ronja Kaiser, Surya De Benedetto, Patrick Planing, Patrick Müller
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引用次数: 0

摘要

自主配送机器人为应对最后一英里物流的挑战提供了一个前景广阔的解决方案,在物流量不断增加、环境问题和城市化进程不断推进的时代,这是一个至关重要的课题。本研究调查了在德国最后一英里配送的各种应用场景中对此类机器人的接受程度。第一项定量研究调查了自动送餐机器人在送餐和包裹递送等主要应用场景中的总体接受度,通过结构方程模型测试了经过调整的技术接受度模型。第二项研究是定性研究,目的是更好地了解这些机器人未来可能的使用情况,包括对 14 人进行半标准化访谈,并采用定性内容结构分析方法进行数据分析。研究 1 的结果证实,绩效预期和努力预期会影响人们对送货机器人的接受程度,其中对包裹送货的绩效预期和行为意向明显高于对送餐的绩效预期和行为意向。然而,在这两种情况下,使用这些机器人的平均意向仅略高于量表平均值。研究 2 表明,在杂货和药品的配送和退货处理方面,自主配送机器人被认为比现有的替代品更方便。数据还显示,在疾病或感染风险等紧急情况下,受访者也会进一步使用这些机器人;即使受访者普遍拒绝接受这种机器人的理念,在这种特殊情况下也会使用它们。在进一步开发自主配送机器人系统时,应考虑这些结果。
本文章由计算机程序翻译,如有差异,请以英文原文为准。

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What Will the Delivery Robots Bring Us Tomorrow?

Autonomous delivery robots offer a promising solution to the challenges of last mile logistics, a crucial topic in times of increasing logistics volume, environmental concern, and ongoing urbanization. This study investigates the acceptance of such robots in various application scenarios for last mile delivery in Germany. A first, quantitative, study investigating the overall acceptance of autonomous delivery robots for the primary predominant usage scenarios of meal and package delivery tested an adapted technology acceptance model via a structural equation model. A second, qualitative, study was conducted to better understand possible future use cases for these robots included semistandardized interviews with 14 individuals and employed a qualitative content structuring analysis method for data analysis. The results of Study 1 confirm that performance expectancy and effort expectancy influence the acceptance of delivery robots, with performance expectancy and behavioral intention being significantly higher for the package than for meal deliveries. However, in both cases, the average intention to use these robots only slightly exceeded the scale mean. Study 2 reveals that autonomous delivery robots are perceived as more convenient than existing alternatives in grocery and pharmaceutical delivery and return processing. The further application of emergency situations, such as illness or the risk of infection, also emerged from the data; even respondents who generally reject the idea of such robots would still use them in such exceptional situations. These results should be considered in the further development of autonomous delivery robot systems.

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来源期刊
CiteScore
13.60
自引率
23.20%
发文量
119
期刊介绍: The International Journal of Consumer Studies is a scholarly platform for consumer research, welcoming academic and research papers across all realms of consumer studies. Our publication showcases articles of global interest, presenting cutting-edge research from around the world.
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