把卓越的捐赠服务作为你的首要任务。

Fund raising management Pub Date : 1998-06-01

T R Hart, B D Holleran

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引用次数: 0

摘要

卓越的捐款人服务意味着在组织的每一个筹款阶段都把捐款人放在首位。这听起来很简单，但它不仅仅是建立捐赠者的忠诚度和发展强大的捐赠者关系。这意味着关心捐赠者的愿望，而不仅仅是满足筹款目标。

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Make donor service excellence your top priority.

Donor service excellence means putting the donor first at every level of fund raising within your organization. It sounds simple, but it goes beyond building donor loyalty and developing strong donor relations. It means caring about what your donors desire and not just meeting fund-raising goals.

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Fund raising management

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