影响卫生远程教育采用和传播的创新因素的传播

James Ball, R. Ogletree, Paul A. Asunda, K. Miller, E. Jurkowski
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引用次数: 4

摘要

本研究的目的是确定Rogers(2003)创新传播理论中的哪些因素更有可能影响远程教育在健康教育中的采用和传播。研究人员使用Survey Monkey向AAHE目录(2011)中列出的健康教育和推广部门目前雇佣的健康教育教员和讲师传播了一种仪器。基于研究结果,可以得出结论,健康教育教师采用远程教育的可能性取决于创新理论传播中创新(远程教育)要素的传播渠道和特征。
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Diffusion of Innovation Elements that Influence the Adoption and Diffusion of Distance Education in Health
The purpose of this study was to identify which elements in Rogers’ (2003) diffusion of innovation theory are more likely to influence the adoption and diffusion of distance education in health education. Researchers used Survey Monkey to disseminate an instrument to health education faculty and instructors currently employed by the health education and promotion departments listed in the AAHE directory (2011). Based on the results, it can be concluded that the likelihood of distance education adoption by health education faculty is dependent on the communication channels and characteristics of the innovation (distance education) elements of the diffusion of innovation theory.
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