Women’s entrepreneurship in the GCC: a literature analysis from a socio-cultural perspective

Purpose This paper aims to explore the crucial role of socio-cultural factors in the entrepreneurial experiences of women in the Gulf region. Design/methodology/approach A focused qualitative systematic analysis of 65 published articles was conducted to present existing approaches to studying women's entrepreneurship in the Gulf Cooperation Council (GCC) and identify the key socio-cultural factors impacting women's entrepreneurial realities. Findings It was found that gender roles, family influence, social networking and religion are among the most significant factors influencing the entrepreneurial experiences of women in the GCC. Research limitations/implications It was found that the region's prevalent social norms, vis-à-vis how gender roles are defined and practiced, greatly influence the lived experiences of women entrepreneurs. The role of family support (or lack thereof) and the access to networking opportunities to start and grow ventures significantly affect women's entrepreneurial successes. The findings also point to the overarching ideological and practical guidance, Islam is believed to offer, on how life in general and businesses, in particular, should be conducted. Originality/value The paper contributes to the burgeoning literature on women's entrepreneurship in the Gulf by promoting context-dependent knowledge. In particular, the findings highlight the importance of critical and nuanced evaluation of existing theories of gender and entrepreneurship. The examination can help policymakers develop more effective and inclusive entrepreneurship policies in the region.