蓬勃发展的肥皂剧:环球电视台保持这种类型相关性的策略

IF 1.5 Q2 COMMUNICATION Popular Communication Pub Date : 2020-11-11 DOI:10.1080/15405702.2020.1841198
S. Joyce
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引用次数: 1

摘要

巴西的肥皂剧是该国本土制作和消费最多的节目,大多数巴西人仍然在“电视上”观看他们喜爱的节目。事实上,巴西人花在……
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Thriving telenovelas: TV Globo’s strategies for keeping the genre relevant
Brazilian telenovelas are the number one locally produced and consumed program in the country and the majority of Brazilians still watch their beloved shows “on TV.” In fact Brazilians spend on ave...
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来源期刊
Popular Communication
Popular Communication COMMUNICATION-
CiteScore
3.90
自引率
0.00%
发文量
15
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