为有价值的店内体验而设计：在实践中应考虑什么

IF 1.5 Q3 BUSINESS CORPORATE REPUTATION REVIEW Pub Date : 2022-02-21 DOI:10.1057/s41299-022-00137-9

Servais Elisa, Quartier Katelijn, V. Jan

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Designing for valuable in-store experiences: what to consider in practice

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来源期刊

CORPORATE REPUTATION REVIEW

CiteScore

3.80

自引率

5.30%

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期刊介绍： Corporate Reputation Review is the leading international journal for all scholars and academics concerned with managing and measuring corporate reputation.The Journal is reviewed by a distinguished editorial board, under the guidance of Guido Berens (Erasmus University, The Netherlands). Corporate Reputation Review provides a forum for rigorous, practically relevant academic research into reputations and reputation management, as well as related concepts such as identity and corporate communication.

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