Site selection determinant factors: An empirical study from meeting and conference organizers’ perspectives

Abstract This study examines the determinant factors affecting organizers’ decision-making regarding meeting and convention site selection process. A mixed-methods research technique was employed to identify the important factors pertaining to the selection of meeting venues. Exploratory factor analysis was performed on factors with similar characteristics to identify seven new factor groups and 44 attributes. As a practical contribution, this study recommends that destination policy managers increase meeting destination competitiveness in developing countries with expansive tourism infrastructure, such as Thailand.