On integrated course “social and speech Communications” for students of art higher educational establishment

The article describes the experience in teaching the course “Social and Speech Communication”. As the result of training the students are to master the arsenal of means for effective communication, the base of which turns out to be linguistic communication and its bearer that is the language personality, get knowledge about complex processes of information exchange, discover the psychological peculiarities of verbal and non-verbal communication, learn how to communicate for solving professional and personal problems. The skill of fluent mastering all kinds of speech activity, the skill of correct and intellectual communication in various spheres and structures, the skill of speech event linguistic analysis including from the point of view of their esthetical value represent the unity of systemic and individual approach in the sphere of humanitarian training for future architects, designers and managers.