零售广告中的结尾价格:印度消费者的价格感知和购买倾向

{"title":"零售广告中的结尾价格:印度消费者的价格感知和购买倾向","authors":"Santosh Kumar, Mrinalini Pandey","doi":"10.1504/ijrm.2021.114971","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":39519,"journal":{"name":"International Journal of Revenue Management","volume":"1 1","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2021-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"9-ending prices in retail advertisements: Indian consumers' price perception and proneness to buy\",\"authors\":\"Santosh Kumar, Mrinalini Pandey\",\"doi\":\"10.1504/ijrm.2021.114971\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"\",\"PeriodicalId\":39519,\"journal\":{\"name\":\"International Journal of Revenue Management\",\"volume\":\"1 1\",\"pages\":\"\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2021-01-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"International Journal of Revenue Management\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.1504/ijrm.2021.114971\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q4\",\"JCRName\":\"Economics, Econometrics and Finance\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"International Journal of Revenue Management","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.1504/ijrm.2021.114971","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q4","JCRName":"Economics, Econometrics and Finance","Score":null,"Total":0}