国家体育联合会职业化的“阴暗面”:瑞士地球联合会的案例研究

Q4 Business, Management and Accounting International Journal of Sport Management and Marketing Pub Date : 2023-01-01 DOI:10.1504/ijsmm.2023.133164
K. Ruoranen, S. Nagel, Grazia Lang, C. Klenk, E. Bayle, Josephine Clausen, D. Giauque, T. Schlesinger
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引用次数: 0

摘要

国家体育联合会(NSF)正在进行组织调整以实现职业化。他们在多大程度上受益于这些适应是一个有争议的问题。此外,国家科学基金会积极的专业化策略的负面影响很少得到关注。本文探讨了瑞士国家科学基金会专业化的阴暗面。采用访谈、文献和二次研究的定性分析来调查这一过程和负面影响。我们发现专业化的阴暗面主要表现在不断恶化的组织间关系中。国家科学基金会从体育界的需要上分散了注意力;专业化战略的目标没有反映成员组织的价值观和愿景。此外,国家科学基金会的攻击性营销活动超出了俱乐部的能力。证据表明,俱乐部积极参与战略发展和职业化进程可以帮助它避免负面影响,而不是支持资源的有效利用。
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The 'dark side' of professionalisation in national sport federations: a case study of the Swiss Floorball Federation
: National sport federations (NSF) are undertaking organisational adaptations towards professionalisation. To what extent they benefit from these adaptions is a matter of controversy. Furthermore, the negative effects of an NSF’s proactive professionalisation strategies have gained little attention. This paper explores the dark side of professionalisation in a Swiss NSF. The process and negative effects were investigated using a qualitative analysis of interviews, documents, and secondary studies. We found the dark side of professionalisation to be mainly present in the deteriorating inter-organisational relationships. The NSF was distracted from the needs of the sport community; the objectives of the professionalisation strategy did not reflect the member organisations’ values and visions. Furthermore, the NSF’s offensive marketing activities exceeded clubs’ capabilities. The evidence suggests that active involvement of clubs into strategy development and the professionalisation process could help it to avoid the negative effects and instead support an efficient use of resources.
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来源期刊
International Journal of Sport Management and Marketing
International Journal of Sport Management and Marketing Business, Management and Accounting-Business and International Management
CiteScore
1.00
自引率
0.00%
发文量
22
期刊介绍: The IJSMM, a refereed journal published four times per year, aims to present current practice and research in the area of sport management and marketing. The IJSMM is a unique publication useful for everyone interested in the new developments in sport management and marketing theory and practices.
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