{"title":"提高文章在线可查找性:搜索引擎优化的4c","authors":"Taryn Marks, Taryn Marks, Avery Le","doi":"10.2139/SSRN.3204550","DOIUrl":null,"url":null,"abstract":"As researchers increasingly and exclusively conduct legal research online, authors must learn the essential skill of ensuring that their articles are both findable and among the top-ranked results in a search. This article highlights four search engine optimization best practices to apply to legal scholarship: creating effective titles, abstracts, and metadata; cross-discipline marketing to multiple disciplines; crossposting to multiple locations; and converting to searchable PDFs","PeriodicalId":44477,"journal":{"name":"Law Library Journal","volume":"30 1","pages":"83-100"},"PeriodicalIF":0.3000,"publicationDate":"2017-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"https://sci-hub-pdf.com/10.2139/SSRN.3204550","citationCount":"16","resultStr":"{\"title\":\"Increasing Article Findability Online: The Four Cs of Search Engine Optimization\",\"authors\":\"Taryn Marks, Taryn Marks, Avery Le\",\"doi\":\"10.2139/SSRN.3204550\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"As researchers increasingly and exclusively conduct legal research online, authors must learn the essential skill of ensuring that their articles are both findable and among the top-ranked results in a search. This article highlights four search engine optimization best practices to apply to legal scholarship: creating effective titles, abstracts, and metadata; cross-discipline marketing to multiple disciplines; crossposting to multiple locations; and converting to searchable PDFs\",\"PeriodicalId\":44477,\"journal\":{\"name\":\"Law Library Journal\",\"volume\":\"30 1\",\"pages\":\"83-100\"},\"PeriodicalIF\":0.3000,\"publicationDate\":\"2017-01-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"https://sci-hub-pdf.com/10.2139/SSRN.3204550\",\"citationCount\":\"16\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Law Library Journal\",\"FirstCategoryId\":\"90\",\"ListUrlMain\":\"https://doi.org/10.2139/SSRN.3204550\",\"RegionNum\":4,\"RegionCategory\":\"社会学\",\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q4\",\"JCRName\":\"INFORMATION SCIENCE & LIBRARY SCIENCE\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Law Library Journal","FirstCategoryId":"90","ListUrlMain":"https://doi.org/10.2139/SSRN.3204550","RegionNum":4,"RegionCategory":"社会学","ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q4","JCRName":"INFORMATION SCIENCE & LIBRARY SCIENCE","Score":null,"Total":0}
Increasing Article Findability Online: The Four Cs of Search Engine Optimization
As researchers increasingly and exclusively conduct legal research online, authors must learn the essential skill of ensuring that their articles are both findable and among the top-ranked results in a search. This article highlights four search engine optimization best practices to apply to legal scholarship: creating effective titles, abstracts, and metadata; cross-discipline marketing to multiple disciplines; crossposting to multiple locations; and converting to searchable PDFs
期刊介绍:
The Law Library Journal has been the "official" publication of the Association since 1908. It is published quarterly and distributed to members directly.