{"title":"瑜伽是文化挪用吗?","authors":"Danielle Thompson-Ochoa","doi":"10.4103/ym.ym_5_19","DOIUrl":null,"url":null,"abstract":"Introduction: Yoga was originally founded in South Asia and it was practiced by various South Asian individuals. It is a spiritual practice about the mind and body, as well as the meaning of life and the nature of the universe. The intended belief was yoga assist with self-development believed to reduce stress, increase beauty, strength, and muscle flexibility. Aim and Objective: The main objective of this article is to highlight how yoga has transformed into controversial, elite, counter cultural and pop culture varieties with undertones of cultural appropriation. Argument: The case of yoga and its appropriation by the Western culture creates a paradoxical situation. In this situation, approval and adoption of yoga in the West has made the practice more trendy and popular among middle-class urban Indian consumers and helped re-brand the practice. Such re-marketing has allowed to make yoga more appealing to the modern consumer and more concerned with the aspects related to physical performance, health and scientific explanation. Conclusion: Although the notion of cultural appropriation can be discussed in the negative light, the article explores how yoga has transformed from a sacred practice to cultural appropriation by Western culture.","PeriodicalId":55843,"journal":{"name":"YogaMimamsa","volume":"51 1","pages":"34 - 37"},"PeriodicalIF":0.0000,"publicationDate":"2019-01-01","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"3","resultStr":"{\"title\":\"Is yoga cultural appropriation?\",\"authors\":\"Danielle Thompson-Ochoa\",\"doi\":\"10.4103/ym.ym_5_19\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"Introduction: Yoga was originally founded in South Asia and it was practiced by various South Asian individuals. It is a spiritual practice about the mind and body, as well as the meaning of life and the nature of the universe. The intended belief was yoga assist with self-development believed to reduce stress, increase beauty, strength, and muscle flexibility. Aim and Objective: The main objective of this article is to highlight how yoga has transformed into controversial, elite, counter cultural and pop culture varieties with undertones of cultural appropriation. Argument: The case of yoga and its appropriation by the Western culture creates a paradoxical situation. In this situation, approval and adoption of yoga in the West has made the practice more trendy and popular among middle-class urban Indian consumers and helped re-brand the practice. Such re-marketing has allowed to make yoga more appealing to the modern consumer and more concerned with the aspects related to physical performance, health and scientific explanation. Conclusion: Although the notion of cultural appropriation can be discussed in the negative light, the article explores how yoga has transformed from a sacred practice to cultural appropriation by Western culture.\",\"PeriodicalId\":55843,\"journal\":{\"name\":\"YogaMimamsa\",\"volume\":\"51 1\",\"pages\":\"34 - 37\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2019-01-01\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"3\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"YogaMimamsa\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.4103/ym.ym_5_19\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"YogaMimamsa","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.4103/ym.ym_5_19","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
Introduction: Yoga was originally founded in South Asia and it was practiced by various South Asian individuals. It is a spiritual practice about the mind and body, as well as the meaning of life and the nature of the universe. The intended belief was yoga assist with self-development believed to reduce stress, increase beauty, strength, and muscle flexibility. Aim and Objective: The main objective of this article is to highlight how yoga has transformed into controversial, elite, counter cultural and pop culture varieties with undertones of cultural appropriation. Argument: The case of yoga and its appropriation by the Western culture creates a paradoxical situation. In this situation, approval and adoption of yoga in the West has made the practice more trendy and popular among middle-class urban Indian consumers and helped re-brand the practice. Such re-marketing has allowed to make yoga more appealing to the modern consumer and more concerned with the aspects related to physical performance, health and scientific explanation. Conclusion: Although the notion of cultural appropriation can be discussed in the negative light, the article explores how yoga has transformed from a sacred practice to cultural appropriation by Western culture.