{"title":"企业社会营销活动的好处","authors":"P. Bloom, Pattie Yu Hussein, Lisa R. Szykman","doi":"10.4324/9781315805795-18","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":85532,"journal":{"name":"Social marketing update","volume":"32 1","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2018-07-06","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"12","resultStr":"{\"title\":\"The Benefits of Corporate Social Marketing Initiatives\",\"authors\":\"P. Bloom, Pattie Yu Hussein, Lisa R. Szykman\",\"doi\":\"10.4324/9781315805795-18\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"\",\"PeriodicalId\":85532,\"journal\":{\"name\":\"Social marketing update\",\"volume\":\"32 1\",\"pages\":\"\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2018-07-06\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"12\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Social marketing update\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.4324/9781315805795-18\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Social marketing update","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.4324/9781315805795-18","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 12