{"title":"yalan Dongo, Eduardo(2018)消费符号学。一种从标志上看广告的方法。利马:秘鲁应用科学大学(UPC), 172页。","authors":"Irene Sorrentino","doi":"10.5209/ciyc.82008","DOIUrl":null,"url":null,"abstract":"","PeriodicalId":42866,"journal":{"name":"CIC-Cuadernos de Informacion y Comunicacion","volume":"7 1","pages":""},"PeriodicalIF":0.3000,"publicationDate":"2022-06-02","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"Yalán Dongo, Eduardo (2018) Semiótica del consumo. Una aproximación a la publicidad desde sus signos. Lima: Universidad Peruana de Ciencias Aplicadas (UPC), 172 pp.\",\"authors\":\"Irene Sorrentino\",\"doi\":\"10.5209/ciyc.82008\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"\",\"PeriodicalId\":42866,\"journal\":{\"name\":\"CIC-Cuadernos de Informacion y Comunicacion\",\"volume\":\"7 1\",\"pages\":\"\"},\"PeriodicalIF\":0.3000,\"publicationDate\":\"2022-06-02\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"CIC-Cuadernos de Informacion y Comunicacion\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.5209/ciyc.82008\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"Q4\",\"JCRName\":\"COMMUNICATION\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"CIC-Cuadernos de Informacion y Comunicacion","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.5209/ciyc.82008","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"Q4","JCRName":"COMMUNICATION","Score":null,"Total":0}
Yalán Dongo, Eduardo (2018) Semiótica del consumo. Una aproximación a la publicidad desde sus signos. Lima: Universidad Peruana de Ciencias Aplicadas (UPC), 172 pp.