{"title":"道德优雅到永恒的宝藏:解码现代珠宝趋势和顶级品牌卖家在当今时尚前卫的职业女性中的吸引力","authors":"S. B. Gurubaxani","doi":"10.37867/te150214","DOIUrl":null,"url":null,"abstract":"India is getting more modern as portrayed in its big banners by one of leading multi-brand retail seller, ‘Big Bazaar’. Jewellery market is not an exception to this trend of getting more trendy and awesome. Indian working women wearing western outfits are lured towards light weight branded jewellery which suits the attire, enhancing overall look and beauty. Fashion brands like Mia by Tanishq, ORRA, Goenka India, Amrapali are renowned globally for their antique, glittering unique piece of designs. This is an attempt to overview the ever growing gold industry with changing demands and market needs considering working fashion-forward women in cities of India.","PeriodicalId":23114,"journal":{"name":"Towards Excellence","volume":"58 1","pages":""},"PeriodicalIF":0.0000,"publicationDate":"2023-06-30","publicationTypes":"Journal Article","fieldsOfStudy":null,"isOpenAccess":false,"openAccessPdf":"","citationCount":"0","resultStr":"{\"title\":\"ETHICAL ELEGANCE TO TIMELESS TREASURES: DECODING THE ALLURE OF MODERN JEWELLERY TRENDS & TOP BRANDED SELLERS AMONG TODAY'S FASHION FORWARD WORKING WOMEN\",\"authors\":\"S. B. Gurubaxani\",\"doi\":\"10.37867/te150214\",\"DOIUrl\":null,\"url\":null,\"abstract\":\"India is getting more modern as portrayed in its big banners by one of leading multi-brand retail seller, ‘Big Bazaar’. Jewellery market is not an exception to this trend of getting more trendy and awesome. Indian working women wearing western outfits are lured towards light weight branded jewellery which suits the attire, enhancing overall look and beauty. Fashion brands like Mia by Tanishq, ORRA, Goenka India, Amrapali are renowned globally for their antique, glittering unique piece of designs. This is an attempt to overview the ever growing gold industry with changing demands and market needs considering working fashion-forward women in cities of India.\",\"PeriodicalId\":23114,\"journal\":{\"name\":\"Towards Excellence\",\"volume\":\"58 1\",\"pages\":\"\"},\"PeriodicalIF\":0.0000,\"publicationDate\":\"2023-06-30\",\"publicationTypes\":\"Journal Article\",\"fieldsOfStudy\":null,\"isOpenAccess\":false,\"openAccessPdf\":\"\",\"citationCount\":\"0\",\"resultStr\":null,\"platform\":\"Semanticscholar\",\"paperid\":null,\"PeriodicalName\":\"Towards Excellence\",\"FirstCategoryId\":\"1085\",\"ListUrlMain\":\"https://doi.org/10.37867/te150214\",\"RegionNum\":0,\"RegionCategory\":null,\"ArticlePicture\":[],\"TitleCN\":null,\"AbstractTextCN\":null,\"PMCID\":null,\"EPubDate\":\"\",\"PubModel\":\"\",\"JCR\":\"\",\"JCRName\":\"\",\"Score\":null,\"Total\":0}","platform":"Semanticscholar","paperid":null,"PeriodicalName":"Towards Excellence","FirstCategoryId":"1085","ListUrlMain":"https://doi.org/10.37867/te150214","RegionNum":0,"RegionCategory":null,"ArticlePicture":[],"TitleCN":null,"AbstractTextCN":null,"PMCID":null,"EPubDate":"","PubModel":"","JCR":"","JCRName":"","Score":null,"Total":0}
引用次数: 0
摘要
印度正变得越来越现代化，领先的多品牌零售商之一“大巴扎”(big Bazaar)在其大横幅上描绘了这一点。珠宝市场也不例外，这种趋势变得更加时尚和令人敬畏。穿着西方服装的印度职业女性被适合服装的轻质品牌珠宝所吸引，从而提升整体形象和美感。Mia by Tanishq、ORRA、Goenka India、Amrapali等时尚品牌以其古色古香、闪闪发光的独特设计而闻名全球。这是一个试图概述不断增长的黄金行业不断变化的需求和市场需求，考虑到工作的时尚前卫的女性在印度的城市。
ETHICAL ELEGANCE TO TIMELESS TREASURES: DECODING THE ALLURE OF MODERN JEWELLERY TRENDS & TOP BRANDED SELLERS AMONG TODAY'S FASHION FORWARD WORKING WOMEN
India is getting more modern as portrayed in its big banners by one of leading multi-brand retail seller, ‘Big Bazaar’. Jewellery market is not an exception to this trend of getting more trendy and awesome. Indian working women wearing western outfits are lured towards light weight branded jewellery which suits the attire, enhancing overall look and beauty. Fashion brands like Mia by Tanishq, ORRA, Goenka India, Amrapali are renowned globally for their antique, glittering unique piece of designs. This is an attempt to overview the ever growing gold industry with changing demands and market needs considering working fashion-forward women in cities of India.
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