药品生产企业竞争力评价

M. Filipova, Yulia Nedelcheva
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引用次数: 0

摘要

本文的目的是评估制药企业的竞争力。评估是针对保加利亚产量最大的六个生产商进行的。评估基于一个模型,该模型是制造商的定量和定性指标的结合。52个调查对象的答案被用来确定模型的质量指标。评估结果确定质量指标是导致制造商竞争力。产品竞争力(产品质量与价格之比)在评价制造商竞争力中占有最大的权重。个别生产者的量化指标值相近,因此对评价其竞争力影响不大。国家参与药品生产企业竞争力评价,确定由主管部门部分支付价格的药品。
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ASSESSMENT OF PHARMACEUTICAL MANUFACTURERS’ COMPETITIVENESS
The aim of the article is to assess the competitiveness of pharmaceutical manufacturers. The assessment was carried out for six producers in Bulgaria with largest volume of production. The assessment is based on a model, which is a combination of quantitative and qualitative indicators of manufacturers. The answers of 52 respondents from a survey were used to determine the quality indicators of the model. The results of assessment identify quality indicators as leading to manufacturer competitiveness. The competitiveness of the product (ratio of product quality to price) has the greatest weight in assessment the manufacturer competitiveness. The quantitative indicators of the individual producers have similar values and therefore have little effect on the assessment of their competitiveness. The state participates in the assessment of the competitiveness of pharmaceutical manufacturers by determining of pharmaceutical products that price is paid partially by a competent authority.
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