AN INNOVATIVE COMPONENT IN GENERATING EFFICIENCY OF SUNFLOWER PRODUCTION

The introductory part emphasizes that since 2004, Ukrainian agriculture has gradually begun to crank up production. This is largely associated with the growth of crop production, including sunflower. During 2004–2020, gross sunflower yield increased by 3.1 times, and yield capacity – more than double. Research methods involve grouping a complex of agricultural enterprises following the cost value per 1 ha of the sown area and sunflower yield. To classify the enterprises according to the level of innovative production, the authors have put forward a method for determining the coefficient of innovation. The object of the study comprises the agricultural enterprises of Kharkiv region. The results of grouping following yield rate have made it possible to establish a direct dependence between the cost value and sunflower yield. In a group of enterprises with an average yield of up to 15 centners/ha, costs amounted to 9653 UAH / ha; in a group with a yield of 25.1–30 centners/ha – 14860 UAH/ha; with a yield of more than 45 centners/ha – 27518 UAH/ha. It has also been found that an increase in the rate of sunflower yield by 1 centner leads to an average profit increase of 307.9 UAH/ha. The grouping of enterprises by the level of costs per 1 sown area of sunflower has made it possible to assume that the nature of the relationship of a grouping indicator with profit margin is characterized by a nonlinear function. It has been determined that this function has a maximum when the cost increases by 16960 UAH/ha and the amount of profit – by 6199 UAH/ha. The paper has also marked that under such cost value, the value of sunflower yield should be equal to 29.8 centners/ha. The practical approval of the methodological approach to determining the coefficient of innovative development of sunflower production has shown that this indicator objectively conveys the rate of use of innovations in the manufacturing process. Enterprises that had a coefficient of innovative development above 1 were characterized by a much higher level of yield, profitability, and production intensity.